We all want that one thing...more Facebook likes! I have put together a list of some Facebook growth ideas.
*Remember, nothing grows overnight!*
If you’re trying to figure out how to get Facebook followers, the most obvious solution is Facebook ads. You can run “Engagement” ads, which help you increase the visibility of your brand on Facebook. Although, to be frank, any ad you create on Facebook will likely also create an increase in followers, even “Conversion” ads. If Facebook users like the ad content, they’ll likely engage with the post and potentially like or follow your Facebook page. So, if your main goal is to get store sales, you can run a conversion ad and still increase Facebook likes to your page.
One of the easiest ways to increase your likes is to invite people to like your page. These people can be your own Facebook friends or people that have like images you have shared on the page. Running engagement ads on Facebook will give you a higher number of people you can invite. Also remember that it is better to have a smaller, targeted audience than to have a big, broad one, as it could limit the effectiveness of your future ads.
A very effective way to get more likes is to create viral content, you will notice on all Facebook pages that the content that has the most interaction are the ones with memes, funny videos or relatable quotes.
One thing that is sure to have likes coming in is hosting a giveaway! You can host a giveaway on your website using a tool like Rafflecopter. You can share your giveaway to niche Facebook groups or forums, giveaway websites, and of course on your Facebook page. By making one of the ways to enter “visit Facebook page” you’ll be more likely to increase the number of Facebook followers you have.
Just like having an email pop up on your website to get more email addresses you can also have a pop up "Like our Facebook Page". OptinMonster is a popular pop-up tool that allows you to gain new leads and can be repurposed to fuel Facebook likes, as well.
Sometimes increasing Facebook likes lies in partnerships, partner with an influencer that is in your niche. When they share the post about your product or services on Facebook, ask them to tag your Facebook page in the post. That way people who are interested in your product will be more likely to follow you.
Well, you’re not going to increase Facebook likes if you never post on Facebook. And running a business can get busy. This is where having a social media manager can save you time and help with consistency on your Facebook page.
Add your social media links to your website, you would be surprised how many people will click on your social media links when visiting your website.
Another great way is to email your database, you can either choose to include social media icons (including Facebook) in all of your emails, or you can directly email your list to tell them to join other Facebook followers by liking your page.
Some of the biggest brands don’t engage with their customers. That gives even the smallest retailer a huge competitive advantage. Engaging with your community isn’t only about customer service like responding to questions about delivery times. It’s also about building relationships. And there’s no better way to do that than to be a bit playful or respond in a way where the customer feels like they’re chatting with their buddies.
While “hashtag” makes most people think about Twitter or Instagram, you can also increase followers on Facebook by using hashtags in your Facebook posts. We say hashtag it out!
After a product has been delivered to your customer, send an email (if they accepted marketing) and ask them to tag you when they post their photos. People often share their products on social media and getting tagged by customers can help you get more Facebook followers… and more sales.
There have been a lot of big changes happening at Facebook over the past few months, but that doesn’t make Facebook any less of a powerhouse. They’re still the most popular social platform. And their 2.38 billion monthly active users is no joke. Hopefully, some of these tips help you increase the number of Facebook followers you have.
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